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"Top Digital Marketing Institute in Rohini - Learn, Grow, Succeed"

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Digital Marketing Overview with Modules:

Digital Marketing refers to the use of digital channels, platforms, and technologies to promote and advertise products or services. Digital Marketing Courses Rohini It is a broad field that encompasses various aspects, from content creation to data analysis, with the goal of reaching target audiences effectively through the internet and digital media .Top Digital Marketing Institute in Rohini

Modules in Digital Marketing:

1. Introduction to Digital Marketing:

   • Understanding digital marketing and its importance.
   • Key components of digital marketing (SEO, PPC, social media, email marketing, etc.).

2. Search Engine Optimization (SEO):

   • Basics of SEO (on-page, off-page).
   • Keyword research and analysis.
   • Link-building strategies.
   • SEO tools and techniques.

3. Social Media Marketing (SMM):

   • Leveraging platforms like Facebook, Instagram, LinkedIn, Twitter.
   • Social media strategies and campaigns.
   • Content creation and engagement.

4. Pay-Per-Click Advertising (PPC):

   • Google Ads, Facebook Ads, LinkedIn Ads, etc.
   • Campaign setup, budgeting, and optimization.
   • Analytics and performance tracking.

5. Content Marketing:

   • Content creation (blog posts, videos, infographics).
   • Content distribution strategies.
   • Storytelling and audience engagement.

6. Email Marketing:

   • Building and segmenting email lists.
   • Designing effective email campaigns.
   • Automating email marketing with tools.

7. Affiliate Marketing:

   • Understanding affiliate marketing models.
   • Partnering with affiliates for promotions.
   • Tracking conversions and optimizing performance.

8. Google Analytics & Web Analytics:

   • Setting up and understanding Google Analytics.
   • Tracking website traffic and user behavior.
   • Measuring key performance indicators (KPIs).

9. Online Reputation Management (ORM):

   • Managing brand reputation across digital platforms.
   • Crisis management and building trust.
   • Monitoring online reviews and feedback.

10. Mobile Marketing:

    • Mobile SEO and app-based marketing.
    • SMS marketing strategies.
    • Mobile ad networks.

11. E-commerce Marketing:

    • Setting up and marketing an online store.
    • Optimizing product listings and using e-commerce platforms (Shopify, Woo Commerce).
    • Retargeting and cart recovery.

By covering these modules,  Best Digital Marketing Training Rohini provides students with comprehensive knowledge and practical skills required to succeed in the ever-evolving digital landscape.